Privacy Statement

Last updated: April 8, 2021


At Serve Robotics, your privacy is important to us. Below we cover what information we collect, share with others, and how we use it.

Scope of this Privacy Statement

Serve Robotics Inc (“we”, “our” and/or “us”) values your privacy. This Privacy Statement explains how we collect, use, and share your personal information when you visit our Website at serverobotics.com, engage with our marketing operations, or contact us through email or social media — all of which we will refer to as “Interacting with Serve Robotics” for simplicity.

This Privacy Statement does not apply to information obtained through any interactions you may have with our other products, such as delivery robots or mobile applications.

This Privacy Statement is intended for individuals located in the United States, where we operate. If you are located elsewhere, please be aware that the information we collect will be processed in and subject to the law of the United States.

1. Information We Collect From You

When you interact with us, we collect information of types defined in the following categories.

A. Information You Provide Directly to Us

Contact Information, including your name, address, email address, and phone number.

Surveys. We, or any third party on our behalf, may conduct surveys, promotions, or sweepstakes. When you interact with us by participating in these surveys, we may request certain information.

Social Media. Information you disclose when interacting with us on social media.

Feedback. Any information you disclose through communication with us, including vulnerability reports or feedback, such as through email or online forms.

B. Information We Collect Automatically

Device Information. When you interact with us, we receive device information such as IP addresses, ISP, device type and manufacturer, web browser and operating system type, including any information that we may infer based on the preceding disclosures. 

Information from Cookies and Similar Technologies. We and our service providers use information from  “cookies'' to better understand how you interact with us. This helps us optimize our site, improve user experience, and tailor our marketing operations to you. Cookies are small text files stored on your device, and are designed to store basic information. We use both session cookies and persistent cookies. Session cookies disappear when you close your browser, while persistent cookies remain. We also use cookies for data analytics purposes, including from Google Analytics. You can find more information on how Google uses data from these cookies at google.com/policies/privacy/partners. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-Out Browser Add-on. You should consult your web browser to modify your cookie settings.

2. How We Use the Information We Collect

We use the information collected from and about users for the following business and commercial purposes:

  • To provide, maintain, and optimize our Website;

  • To develop new products and services;

  • To tailor our communications with you, including providing information we think will be of interest to you, conducting surveys, and responding to your feedback and requests;

  • To protect the rights and property of Serve Robotics, those who interact with us, and others;

  • To detect, prevent, and respond to fraud and security issues; and

  • To carry out any other purpose described to you at the time the information was collected.

3. How We Share Information

We may share your information with third parties in the following cases:

  • With vendors and services that support us, such as by providing analytics, research, marketing, online advertising, security, and data storage;

  • With your consent, including if you intentionally interact with third parties on our site;

  • In connection with the sale, transfer or financing of a significant part of a Serve Robotics business or its assets, including any such activities associated with a bankruptcy proceeding;

  • Between and among Serve Robotics’ corporate parents and affiliates, to carry out the purposes described above in our “How We Use the Information We Collect” section;

  • Where disclosure is required or appropriate in order to comply with laws, regulations, legal process, or an agency or governmental request;

  • With law enforcement officials, government authorities, or third parties, if we think doing so is necessary to protect the rights, property, or safety of Serve Robotics, those who interact with us, or the public;

  • To protect the security or integrity of our services; and

  • To enforce our agreements, policies, and terms of service.

4. Security

We are committed to protecting your information. We use administrative, technical, physical, and managerial safeguards to protect your personal information against loss, theft and unauthorized access, use and modification, and to ensure that it is used in accordance with this Privacy Statement.

5. Analytics Online Advertising

We use analytics services (such as those of Google Analytics) on our Website.  These services collect and analyze your usage information through cookies and similar tools; engage in auditing, research, or reporting; assist with fraud prevention; and provide certain features to you. 

To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-out Browser Add-on by clicking here

We also place web beacons in our emails. Web beacons help us measure the effectiveness of our email campaigns.  They do this by identifying when individuals open or act on an email message; when email messages are forwarded; the type of software, device, operating system and browser used to deliver the email; and when an individual clicks on a link included in an email message.

6. Online Advertising

Our Website may integrate technologies that allow us to advertise on other websites you visit and other applications you use. For more information about interest-based advertising and your options for managing it, you may visit the NAI’s Consumer Opt-Out or DAA’s Consumer Opt-Out.  There, you may opt-out of receiving tailored advertising from participating companies. We do not control these options or who participates in these programs. Nor are we responsible for the effect, continued availability, or accuracy of these mechanisms. 

For mobile advertising and analytics, each operating system provides its own instructions on how to control advertisement tracking.  

At this time, we do not honor "do not track" signals from a website browser. Please see your browser’s Help instructions to learn how to manage cookies and other tracking technologies. If you choose to refuse or delete cookies, you will need to repeat this process if you use another computer or browser.  If you choose to decline cookies, you may find that the functionality of some websites is impaired.

7. Links to External Websites

For informational purposes, our Website may contain links to external websites that are not owned or controlled by Serve Robotics. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any external websites. If you visit such sites, your activities and the collection, use, and disclosure of information will be subject to the privacy policies and terms of the external websites or services, and not this Privacy Statement.

8. Children’s Privacy

Serve Robotics is not directed to children, nor do we knowingly collect personal information from children under 13. If you believe a child under the age of 13 has given us personal information, please reach out via info@serverobotics.com.

9. Job Candidate Privacy

For information regarding your privacy as a candidate for a position with Serve Robotics, please visit our Candidate Privacy Statement.

10. Privacy Inquiries and Information Requests

In some places you may have certain rights under privacy and data protection laws. These may include the right to request to have your personal information updated or deleted, to access your personal information, or to object to Serve Robotics using that personal information for certain purposes. These rights are subject to verification and certain exceptions. If you are a California resident, for instance, state law affords you certain privacy rights.  You can learn more about these in the next section, “Privacy Information for California Residents.”

No matter where you are from, if you have questions or concerns about Serve Robotics’ privacy practices or this Privacy Statement, please contact us at info@serverobotics.com.

11. Privacy Information for California Residents

California Data Access and Deletion Rights

If you are a California resident, the California Consumer Privacy Act (“CCPA”)  allows you to make certain requests about your personal information (as defined in the CCPA). Specifically, the CCPA allows you to request that we:

  • Inform you about the categories of personal information we collect or disclose about you; the categories of sources of such information; the business or commercial purpose for collecting your personal information; and the categories of third-parties with whom we share/disclose personal information. 

  • Provide access to and/or a copy of certain personal information we hold about you.

  • Delete certain personal information we have about you.

  • Provide you with information about the financial incentives that we offer to you, if any.

Please note that certain information may be exempt from such requests under California law.  For example, we need certain information in order to provide our Website to you.  

Verification: Depending on the sensitivity of the information you are requesting and the type of request you are making, we will take reasonable steps to verify your identity based on the information that we currently possess. This may include, at a minimum, verifying your contact information and matching it with our records.   

Authorized Agent: You are also permitted to designate an authorized agent to submit certain requests on your behalf.  In order for an authorized agent to be verified, you must provide the authorized agent with signed, written permission to make such requests or a power of attorney.  We may also follow up with you to verify your identity before processing the authorized agent’s request. 

The CCPA further provides you with the right not to be discriminated against (as provided for by applicable law) for exercising your access or deletion rights.

If you would like to exercise these rights, please contact us at info@serverobotics.com

California “Shine the Light” Disclosure

If you are a California resident, you have the right to request information from Serve Robotics regarding the manner in which Serve Robotics shares certain categories of your personal information with third-parties, for the third-parties’ direct marketing purposes. We do not share personal information for such purposes.

Privacy Information for California Residents  

The CCPA also requires us to provide California residents with particular information about our data collection and usage practices. In keeping with those requirements, below is a summary of the categories of personal information we collect, the sources and uses of such information, and the entities with which we share that information.  

Additional information is available above in the Sections “How We Use the Information We Collect” and “How We Share Information.”  

Categories of Personal Information Collected and Purposes

We collect the following categories of personal information in order to communicate with you, including for marketing and recruiting purposes:

  • Communications with Serve Robotics such as questions and other messages you address to us directly through online forms, by email, or by post.

  • Contact information such as your name, email address, and phone number.

  • Research, survey, or sweepstakes information (including personal identifiers and user-generated content) collected if you participate in a survey or sweepstakes; includes information needed for you to participate and to fulfill your prize.

  • User-generated content such as comments, photos, videos, audio, any information you submit in public forums, reviews and feedback or testimonials you provide about Serve Robotics.

We collect the following categories of personal information in order to operate and improve our Website:

  • Demographic information such as age and gender

  • Device information and identifiers such as IP address; browser type and language; operating system; platform type; device type; software and hardware attributes; and cookies

  • Geolocation information such as city, state and ZIP code associated with your IP address

  • Internet network and device activity data such as your activity on serverobotics.com including the pages you visit and for how long, the page that referred you to serverobotics.com, and links clicked on serverobotics.com; your activity with Serve Robotics content including email, whether you opened it, access times, error logs, and other similar information. Please see “Cookies and Tracking Technologies” under Section 1 above for clarification about how we collect and use this information.

We collect the following categories of personal information for marketing and advertising purposes:

  • Contact information such as your name, email address, and phone number

  • Demographic information such as age and gender

  • Device information and identifiers such as IP address; browser type and language; operating system; platform type; device type; software and hardware attributes; and cookies

  • Geolocation information such as city, state and ZIP code associated with your IP address

  • Internet network and device activity data such as your activity on serverobotics.com including the pages you visit and for how long, the page that referred you to serverobotics.com, and links clicked on serverobotics.com; your activity with Serve Robotics content including email, whether you opened it, access times, error logs, and other similar information. Please see “Cookies and Tracking Technologies” under Section 1 above for clarification about how we collect and use this information.

We collect the following categories of personal information (examples of which are provided above) for purposes of bug detection, error reporting, security, fraud detection, and legal compliance, or as directed by the user:

  • Communications with Serve Robotics 

  • Contact information

  • Demographic information

  • Device information and identifiers

  • Geolocation information

  • Internet network and device activity data 

  • Research, survey, or sweepstakes information 

  • User-generated content 

Sources of the Information We Collect: We receive the categories of information we collect from you and your device activity, and our affiliates.  

Categories of third-parties to whom we disclose the information:  In addition to sharing information with our service providers as described above in the “How We Share Information” section, we may share the information we collect with entities, including government entities for legal purposes; with your consent; and entities in connection with the sale or transfer of the business or its assets.

The CCPA sets forth certain obligations for businesses that “sell” personal information.  We do not engage in such activity (and have not in the past twelve months) as we understand such terms to be defined under applicable law.  We do share information as described in this Statement. 

12. Changes to This Privacy Statement

We may make changes to this Privacy Statement from time to time. If we make any changes, we will change the “Last Updated” date to reflect it. We encourage you to read this Privacy Statement periodically to stay up to date on our privacy practices. As long as you interact with us, you are agreeing to this Privacy Statement and any updates we make to it.

13. Contact Information

Contact us at any time with questions about this statement, your personal info, our use and sharing practices or your choices regarding your info by emailing info@serverobotics.com.